STANWOOD insights

Hannes Kleist

Recent Posts

5 Tips How To Create An MVP App

Mar 13, 2019 4:55:13 PM / by Hannes Kleist



The development of an app costs 40,000 to 200,000 Euro in the first year, depending on its volume. And, according to our industry, only one in ten apps is actually successful. How can you ensure that you invest your development budget in the right idea and increase your chances of success? Simple! Just test your app idea and business plan KPIs as quickly as possible with a Minimum Viable Product MVP.

In our blog article, we will show you what minimum viable products can look like for two apps with different business models, how to measure your MVP’s success and which mistakes you can easily avoid. 

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UX prototyping with Databases

Feb 8, 2019 10:56:47 AM / by Hannes Kleist posted in UX


SQL query to get the most popular movies in Munich

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How To Develop Successful Health & Fitness Apps

Feb 3, 2019 5:59:53 PM / by Hannes Kleist


4 Expert Insights on Monetization Models, Paywall, Pricing and Trial Periods

Looking at the sheer number of Health & Fitness apps in the German app stores, one might come to the conclusion: Market saturated, revenues shared between the big players, no business case for another “Me-too” app. Well, we recently analysed the Top 50 Health & Fitness apps by revenue in the German market and we’d like to prove you wrong.


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